Glendale College's  Marketing and Recruitment for Nontraditional Students

 

The goal of the practice is to increase the number of nontraditional students enrolling,

and earning degrees and certificates, in vocational and technical education areas that lead

to high wage-high skill occupations. Glendale College uses several methods for

recruiting Nontraditional students into vocational and technical education courses/majors.

• The Verdugo School-to-Career partnership is a collaborative venture of Glendale

College and three local high schools. The partnership has created a pool of business

and industry guest speakers that are available to visit classrooms and talk about a

variety of occupations, including high demand-high wage careers that benefit

Nontraditional populations.

• Promotional materials are produced and distributed throughout the community on

the College’s courses, degrees and certificates that can lead to high demand-high

wage employment for Nontraditional students.

• Counselors and College staff attend community events and gatherings to talk about

Nontraditional occupations and educational opportunities available through the

College’s vocational and technical programs.

These efforts are primarily funded by VTEA and School to Career grant monies.

Activities are conducted by the college vocational/technical education staff and the

Verdugo STC partnership staff.

 

College Contact: Jan Swinton,

Associate Dean, Instruction & Workforce Development

1500 N Verdugo Rd.

Glendale, CA 91208

(818) 240-1000 x5158, jswinton@glendale.edu

 

 

 

 

 

 

 

 

 

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